Developing a product or service but can’t seem to get past what writers call ‘a working title’?

Here are a few tools that might help you nail down a name that creates a memorable identity in the minds of prospective customers.

— Sign up for 7 QUESTIONS FOR CREATING COOL PRODUCT NAMES from Mike Brown [brainzooming.com), whose skills, experience, and generosity I’ve highlighted way back in Spark #184.

— Namestorming: How to Choose a Brand Name in 20 Minutes or Less

— Build a memorable online brand easilywith this business name generator, Namify