Side Hustle Spark 311: Email Marketing Best Practices [HubSpot]

With its updated email marketing suggestions list, HubSpot checks in with some very useful content for side hustlers.

Chances are some folks haven’t considered a number of these items, including:

— The 5-Second Test

— Keep your email between 500 and 650 pixels wide

— Optimize the email’s preview text

Side Hustle Spark 310: focusmate.com

Image by Tumisu from Pixabay

I thought I would explore the ‘benefits’ of social pressure, precommitment, and accountability.

So I just signed up with focusmate.com.

My other blog shares more about it.

If you’re encountering procrastination and resistance–even with New Year’s resolutions still fresh on the page–give this a try.

Three free sessions per week…just think how much you can get done in 150 minutes in the ‘presence’ of a remote work partner who is hammering away at his/her own project.

My first appointment is this coming Friday. Will let you know how it turns out.

Reminder: No affiliate links. Just thought it might be something that might help you crank out the next best seller/mega-corporation/cinematic masterpiece.

Side Hustle Spark 307: Digital Marketing in 2022 [Neil Patel]

Check out Neil’s tips on dealing with digital marketing in 2022 and beyond.

How to differentiate yourself and your products/services?

Tip #1: There’s too much content. Use steps. Use data. Give a fresh perspective.

Tell your own stories. If you can’t offer a fresh perspective, don’t add the content.

Tip #2: Refresh/update your past content.

Tip #3: Add an influencer. ‘Influence’ is here to stay. It may cost you, but it’s worth exploring.

Tip #4: Add upsells and downsells.

Tip #5: Use multiple channels. “Take an omnichannel approach.”

Here’s hoping your bank accounts in 2022
will be saturated as well.

Best of luck!

Side Hustle Spark 309: Solving problems–great quotes

Image by Gerd Altmann from Pixabay

27 Inspiring Quotes That Will Change How You Think About Problems

Some of my favorites:

Solving problems means listening.” – Richard Branson [My comment: Sometimes, that includes listening to yourself.]

“There’s no use talking about the problem unless you talk about the solution.” —Betty Williams.

“To solve any problem, here are three questions to ask yourself: First, what could I do? Second, what could I read? And third, who could I ask?” —Jim Rohn

Go solve a problem today.
And if you stretch yourself, you might just create one or two others, but what the heck. You’re now armed with these quotes to solve those, as well.

Side Hustle Spark 306: Wisdom from @ApprovedSide

I should show up at my Twitter feed more often than I do.

Otherwise, I miss gems like this from @ApprovedSide.

Make ONE important change today:

One Idea
One Habit
One Skillset
One Mentor
One Decision
One Platform
One Supporter
One Meditation
One Connection
One Recalibration
One Collaboration

Stop waiting for things to happen to you, start making things happen BECAUSE of you.

Side Hustle Spark 304: Audience-Driven Summit Replays

Image by eugenialcala from Pixabay

Audience-Driven Summit Replays

As expected, Pat Flynn followed through with quality content over the past two days of his summit.

Follow the above link to hear from folks like:

Pat Flynn himself

James Clear (jamesclear.com and author of Atomic Habits)

Shane Sams (flippedlifestyle.com)

Neil Patel (SEO expert and founder of UberSuggest)

Wes Kao (weskao.com and co-founder of altMBA)

Side Hustle Reminder: Audience-Driven Summit (Pat Flynn)

Photo by Melanie Deziel on Unsplash

Audience-Driven Summit

OCTOBER 12-13, 2021
12:00-5:00PM ET

Pat Flynn always provide good value, so you can expect Audience-Driven Summit will provide more of the same.

A sampling of the topics:

— How to Create and LAUNCH Offers that Get Your Customers Results (And Make Your Business GROW)

— How Small Communities Can Lead to Large Audiences

— YouTube: How I’d build an audience differently if I started today

Quote from Pat’s follow-up email:

“We wanted to bring you the MOST relevant ways to approach building an audience TODAY in 2021…Our speakers won’t be all the typical names you’ve seen on stages for years and years. We’re bringing in folks who are at the cutting edge as creators today.

So, if this is your current following…

Photo by Andrew Seaman on Unsplash

give this summit a shot.

Photo by Borna Bevanda on Unsplash

SIDE HUSTLE SPARK #302: Magic ad words

For a quick primer on how to attain instant success with your marketing copy that will no doubt provide easy conversions to elite customers, check out these resources! (Gotta have an exclamation point, right?)

Vertical Response offers this list of words all marketers should keep handy.

There are plenty of other lists, of course. Look to:

Honeycopy.coms 100 of the most powerful marketing words

Buffer.com’s 189 Powerful Words That Convert

What spurred me to revisit this topic?

Today’s email from Drayton Bird, who will be featured in the next post.

In the meantime…