Side Hustle Spark 164: Email subject line tips from Copyblogger

I thought I’d follow up the ’email subject lines that worked on me’ post with advice and research from Copyblogger’s Tim Stoddart. (NOTE: **Tim S. offers proven templates further down in the post. Be sure to score those.)

A few more highlights from his November 10, 2020 post:

  • 7 out of 10 campaigns with emojis received more abuse reports.
  • In your A/B tests, change just one variable at a time.
  • Incorporate data in your subject lines.

Here’s hoping the holidays have yielded a few pleasant surprises for you all.

Side Hustle Spark 106: hustleandconquer.com

mindmap of hustleandconquer.com content

I like Samay’s work.

Extremely active on Twitter, he is the epitome of consistency.

His work isn’t fancy, but it gets to the heart of many side hustlers’ needs.

I visited his Gumroad store and took advantage of two of his freebies:

  • Pinterest for Profit
  • The One-Page Pinterest Domination Plan

Here’s hoping you find some helpful content.

Reminder: No one is giving me perks or $$ to promote. The sites look interesting and potentially valuable for folks looking to make some extra money. Even if the topics look overly familiar, the ideas and strategies behind them might be unique and more to your liking than others you’ve tried.

Side Hustle Spark 101: hustleandgroove.com (Lise Cartwright)

Sometimes, obvious stuff just flies right past you. (And by ‘you’, I mean ‘me’, but hey, why not drag someone else into my vortex of obliviousness?)

Somehow, despite having visited her website hustleandgroove.com and run across her books on Amazon, I’ve casually dropped the ball on highlighting her work.

My apologies.

Sticking with my ‘back to the basics’ thread from Spark #100, here is Lise’s methodical, thorough post on starting and maintaining a side hustle.

I think her ‘action steps’ corresponding to each of the steps set this post apart from others with the same focus.

NOTE: This post is from 2017. I asked if it’s been updated. Still valuable, but something to keep in mind.

Also…Lise’s Amazon Author’s Page Link

Side Hustle Suggestion 96: Email marketing podcast (with Daniel Throssell)

Side Hustle Nation podcast episode #404 features Daniel Throssell of PersuasivePage.com

Four takeaways:

  • Let your personality come through. (That’s Daniel’s #1 tip.)
  • Create a lead magnet that folks will actually consume!
  • Don’t ‘templatize’ [my term] your welcome email.
  • Use personal stories, but keep them succinct. [Don’t evoke the ‘Ugh, this is filler!’ reaction.]

Gotta say, the Side Hustle Nation folks do a great job of listing the interview’s key points and their exact location for those of us who have an itchy fast-forward finger. Love that feature.

Suggestion 60: 700 Power Words to Boost Conversions

word cloud with persuasive words for selling
created with wordart.com

I have followed Syed Balkhi of wpbeginner.com since 2017 and his content is always focused and relevant.

You are bound to be helped by this wide-ranging list, [posted April 2, 2020 by Mary Fernandez for Balkhi’s optinmonster.com] which consists of the following word categories:

  • Greed
  • Curiosity
  • Sloth
  • Lust
  • Vanity
  • Trust
  • Anger
  • Fear

There’s also a link to a cheatsheet for the 700 words.

Here’s hoping you’ll get a conversion boost in the next week!