I was recently looking for YouTube videos for side hustlers and up came Daniel Pink’s four minutes on How to Persuade Others with the Right Questions video from the Big Think channel.
Key point: “When people have their own reasons for doing something–not yours!–they believe those reasons more deeply and adhere to the behavior more strongly.”
In a side hustling context, say a potential customer is an almost lost cause. Ask him/her ‘What would it take for you to at least hear a 10-second pitch from me?’ or ‘What is the biggest obstacle to your considering my request?’.
This post contains one affiliate link. If you use the link to buy the Daniel Pink book, I will earn a commission and I’ll be that much closer to buying that unclaimed island in the Caribbean. Thanks. Please don’t ask for the island’s coordinates. It’s mine and you can’t have it.
I’ve been spending lots of time checking out MasterClass’s greatly expanded offerings since my wife bought me a James Patterson writing course. One of my discoveries–its targeted sets of topic-based videos.
I was going to post this here and at my inventwithwords site next week, but I’m going to squeeze this in today to promote their 2-for-1 annual membership offer through Nov. 30. (Nope, not getting any $$ for doing this. Just wanted to pass this along. I’m inches away from ordering myself, as it opens me up to gift my friend with free year of all their courses.)