Side Hustle Spark 311: Email Marketing Best Practices [HubSpot]

With its updated email marketing suggestions list, HubSpot checks in with some very useful content for side hustlers.

Chances are some folks haven’t considered a number of these items, including:

— The 5-Second Test

— Keep your email between 500 and 650 pixels wide

— Optimize the email’s preview text

Side Hustle Spark 307: Digital Marketing in 2022 [Neil Patel]

Check out Neil’s tips on dealing with digital marketing in 2022 and beyond.

How to differentiate yourself and your products/services?

Tip #1: There’s too much content. Use steps. Use data. Give a fresh perspective.

Tell your own stories. If you can’t offer a fresh perspective, don’t add the content.

Tip #2: Refresh/update your past content.

Tip #3: Add an influencer. ‘Influence’ is here to stay. It may cost you, but it’s worth exploring.

Tip #4: Add upsells and downsells.

Tip #5: Use multiple channels. “Take an omnichannel approach.”

Here’s hoping your bank accounts in 2022
will be saturated as well.

Best of luck!

Side Hustle Spark 305: A flood of marketing audio

Photo by Charlotte May from Pexels

HubSpot chimes in with links to 27 marketing podcasts.

Should be interesting for you to:
— Track down new ones that speak to your specific needs.
— See which ones you already follow, kind of a pat on the back for being–literally–tuned in.

Some that piqued my interest:

My First Million

The Digital Marketing Podcast

The Market Your Genius Podcast

Again, here’s the link.

Happy Listening.

Side Hustle Spark 304: Audience-Driven Summit Replays

Image by eugenialcala from Pixabay

Audience-Driven Summit Replays

As expected, Pat Flynn followed through with quality content over the past two days of his summit.

Follow the above link to hear from folks like:

Pat Flynn himself

James Clear (jamesclear.com and author of Atomic Habits)

Shane Sams (flippedlifestyle.com)

Neil Patel (SEO expert and founder of UberSuggest)

Wes Kao (weskao.com and co-founder of altMBA)

Side Hustle Reminder: Audience-Driven Summit (Pat Flynn)

Photo by Melanie Deziel on Unsplash

Audience-Driven Summit

OCTOBER 12-13, 2021
12:00-5:00PM ET

Pat Flynn always provide good value, so you can expect Audience-Driven Summit will provide more of the same.

A sampling of the topics:

— How to Create and LAUNCH Offers that Get Your Customers Results (And Make Your Business GROW)

— How Small Communities Can Lead to Large Audiences

— YouTube: How I’d build an audience differently if I started today

Quote from Pat’s follow-up email:

“We wanted to bring you the MOST relevant ways to approach building an audience TODAY in 2021…Our speakers won’t be all the typical names you’ve seen on stages for years and years. We’re bringing in folks who are at the cutting edge as creators today.

So, if this is your current following…

Photo by Andrew Seaman on Unsplash

give this summit a shot.

Photo by Borna Bevanda on Unsplash

Side Hustle Spark 301: Audience-Driven Summit (Pat Flynn)

Photo by Melanie Deziel on Unsplash

Audience-Driven Summit

OCTOBER 12-13, 2021
12:00-5:00PM ET

Pat Flynn always provide good value, so you can expect Audience-Driven Summit will provide more of the same.

A sampling of the topics:

— How to Create and LAUNCH Offers that Get Your Customers Results (And Make Your Business GROW)

— How Small Communities Can Lead to Large Audiences

— YouTube: How I’d build an audience differently if I started today

Quote from Pat’s follow-up email:

“We wanted to bring you the MOST relevant ways to approach building an audience TODAY in 2021…Our speakers won’t be all the typical names you’ve seen on stages for years and years. We’re bringing in folks who are at the cutting edge as creators today.

So, if this is your current following…

Photo by Andrew Seaman on Unsplash

give this summit a shot.

Photo by Borna Bevanda on Unsplash

Side Hustle Spark 300: Free ‘back to business’ bundle

Created at cooltext.com

Today’s post points you to the Back to Business Bundle offered by Kate Doster, host of the Inbox Besties Podcast, Big 3 Summit & The Back To Business Free Bundle.

Through October 13th

Sign up for over $2000 in free resources, all vetted by Kate and her team. The best part is that you ONLY have to give your email address for the resources you want. (Note: I gleaned this info from an email from Kate from Simple Pin Media.)

Here’s a list of some of the goodies offered…

30 Newsletter Templates ($97 VALUE)

Organise and Grow Your Biz with a Team [online course]

Profitable Podcast Workflow [templates for Google Sheets, Asana, ClickUp, and Airtable], how to batch your podcast,

The ‘Get Paid to Create’ Training

Content Upcycle Method [a short course…What would you say if you could take ONE epic piece of content and create up to 52 SOCIAL MEDIA POSTS every week?]

The Content Cure (For Social Media) [Tips and templates]

Niche Site Seller’s Intro Kit [a blueprint for ensuring your niche site is attractive to buyers]

That (Black) Friday Feeling​ [a training to map out your Black Friday/Cyber Monday offerings]

Canva Templates for Pinterest 

Sales Page Design for Coaches & Course Creators

1 Month TikTok content calendar

Creating Kids’ Printables In Canva

So many resources hitting at the wide variety of possible needs for side hustlers far and wide.
Here’s hoping one or more of these help you move forward.

Side Hustle Spark 282: Chris Guillebeau’s Idea to Income in 21 Days (micro-course)

Chris Guillebeau–author, podcaster, side hustler since high school–if offering this micro-course to “help you find your best idea for making extra money outside of your job.”

The process:

1. Sign up

2. Receive lessons/content via audio and text message–everyday for 21 days.

3. Start your side hustle.

For all the details, go here.