Thought I would follow up on yesterday’s post…
No matter that this was published in 2017, these tips from Smart Passive Income are still valuable.
NOTE: I found some contradiction between those who advise diving in with passion and building vs. validating first.
Maybe the solution is: Put some of that passion into your ‘pre-building’ promotion. [sales pages, lead pages, social media posts].
You might even repurpose some of that same content. Hey, just a thought.
Here are a few favorites…
1. Whatever topic you have in mind right now, make it 5 times smaller. The biggest mistake is to think you have to cover everything in one step. – Kerstin, Fluent Language School
2. Find one person and walk them through your exact process of the course you’re considering creating. – Jeff Rose, The Online Advisor Growth Formula
3. Stop reading about it. Taking action is the best teacher! …The more I studied, the more overwhelmed I became. I finally stopped worrying about it… – David Wallimann, Guitar Playback
4. The number one tip I would give to course creators is start building your list immediately.
– Fleur Ottaway, Venture Digital: Get Results from Your Facebook Ads
5. Do not prepare an online course for selling. Create an online course for what you love to do and then sell it. You will earn a lot if you tell a topic that you love to do. – Resit, Master of Project Academy
Many thanks to Pat Flynn and SPI for mining a wealth of advice and expertise.
Slacker that I am, I hadn’t checked back with StartupNation in a long while. As expected, I’d missed plenty.
The info in Dylan Ogline’s post may be old hat to some of you, but I’m thinking there are still folks out there who could use a few basic guidelines, along with this link to 7 Steps to Validate Your Idea for a Profitable Online Course .
A few more highlights from this post:
- “…it’s a heck of a lot easier to create—and sell—a course on that topic than it is if you’re throwing a course together just because you can.”
- “…you’re going to be up against powerhouse course creators and learning platforms like Skillshare, LinkedIn Learning and more…make sure you’re creating a tangible, results-driven course.”
- “you need to be willing to try and fail as fast as humanly possible…That means you need to sell your course idea before you’ve even built it…Create a sales page that demonstrates a clear value and start putting it out there…”
Pat Flynn calls them ‘guides’. I’d call them text-and-relevant-audio based online courses.
Below are the links…
If you want to add value to these guides, and if you have capable software**, consider recording the screen as you cruise through your favorite content so you can conveniently replay it on your device of choice.
**Filmora, Camtasia, Snag-it, Screencast-O-Matic.. OBS Studio, Screencastify, ScreenFlow